GA-110

THE ORIGIN
GA-110

SETTING SIGHTS ON NEW-GENERATION ANALOG WATCH

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ABSOLUTE
TOUGHNESS

STUNNING IMPACT, CREATIVE FACE DESIGN

G-SHOCK has pulled off its astonishing debut in 1983 as a tough watch that would not break even if dropped. The band has incorporated a diverse array of cultural influences since then, continuing to evolve in a way unlike any other.

In 2010, a fresh new face joined the G-SHOCK family: a new standard analog model, the GA-110. With its current trend-savvy combination of large case size and subcultural acumen, the watch delivered an overwhelming sense of presence and unique detail that own over young people worldwide in the blink of an eye.

A Vision of Toughness × Steampunk

A series with roots in Steampunk, a popular sci-fi genre with subcultural appeal, where gargantuan structures encompassing powerful steam engines and complex, intricate control mechanisms exude senses of heft and bulk. With inspiration drawn from Steampunk’s retro-futuristic vision integrating street sense with technological savvy, the concept of a steam-powered G-SHOCK was born.

Original Design Combines Large Case and Layered Dial

Going back to zero in development, and pursuing every minute detail, delivered a design that set the series apart from any conventional analog model. Staggering repetitions of shock resistance-focused trial and error led to new part molding and configuration. Case sizes were among the largest in the G-SHOCK line. Rivet-style design throughout made for a powerful, rugged look, while the dial featured four-layer lamination. A pairing of gear-shaped hands with a steam engine shaft-inspired Y-shaped part lent a mechanistic edge to the face. The increased number of intricately detailed parts—achieved with original Casio processes—enabled multi-color exteriors as well.

All-Time Record, No. 1 Sales Worldwide

The GA-110 made its debut in 2010 with a hyper-complex look that rapidly won over young people worldwide. It went on to develop into a dazzling array of variations and collaborative efforts involving a range of cultural influences. Ten years on from its inception, the GA-110 has carved out an unshakeable iconic status for itself as a top G-SHOCK seller worldwide.

CMF DESIGN
COLOR,
MATERIAL,
FINISH

With its distinctive design, inventive colour variation and diverse record of collaboration, the GA-110 – ow in its tenth year since inception, boast top G-SHOCK sales worldwide. Keeping pace with the times, and culture. This model continues to share its spirit of toughness with the world.

COLOR

The first model, with fluorescent color scheme.

VIVID COLOR

GA-110B-1A3

2010

Multi-Color design achieved with a laminated look in dial parts.

MULTI-COLOR

GA-110FC-1A

2011

Metallic gold coating applied comprehensively.

ALL GOLD

GA-110GD-9A

2014

FINISH

Camouflage patterning achieved with dimensional multi-angle printing.

CAMOUFLAGE PRINT

GA-110CM-3A

2014

The textures of sweatshirt fleece achieved with multi-angle printing.

HEATHERED PRINT

GA-110HT-8A

2015

A punch processing is applied to the two-tone molded band.

PUNCH PROCESSING

GA-110LPA-4A

2016

MATERIAL

Polarized ink coating display different coloration depending on angle of viewing.

POLARIZED INK

GA-110PM-1A

2015

Bringing out leather-like textures ub resin with precision molding.

EMBOSSING URETHAN

GA-110BT-1A

2017

Attractive indices with four natural diamonds.

GENUINE DIAMOND

GA-110DDR-7A

2018

COLLABORATE

Model developed in collaboration with G-SHOCK MAN, featuring a distinctive, vivid color scheme.

G-SHOCK MAN BOX

GA-110F-2

2010

Model developed in collaboration with graphic designer Eric Haze.

ERIC HAZE

GA-110EH-8A

2012

Model developed in collaboration with NY accessory brand Dee and Ricky.

DEE AND RICKY

GA-110DR-1A

2013