The concept of toughness in a watch was pioneered by G-SHOCK. Six years after the advent of the first G-SHOCK ever, the AW-500 made its debut. This historic moment paved the way for every analog G-SHOCK since. It also marked the upending of the conventional “G-SHOCK = digital” mindset. Presenting expanded possibilities in design and technology, this analog DNA has been inherited over the years by a range of different models. The first analog model released in 1989, now in a reissued form.
Simple & Minimal
While inheriting the shock-resistant structure of the G-SHOCK, the AW-500 features extreme streamlining in its sweeping pursuit of the essence of toughness. With its embodiment of this universal concept, the model achieves a design still vivid now after 30 years.
With a case design seemingly carved from a block of resin, the watch adopts a perfect circle motif—a form primal and fundamental. Guards are shaped so as to hide the buttons when viewed from the front.
Variant Hand Shapes
The AW-500’s minute hand takes the shape of an arrow with holes, while the hour hand features a framed form. With its emphasis of the hour and minute hands’ sense of presence even when they overlap, the watch’s characteristic arrow design functions to accent the dial design.
The AW-500 offers a unique dial presentation all its own, fulfilling the G-SHOCK’s promise of 200-meter water resistance and drawing on inspiration from diver’s watch design with a layout featuring a triangular marker and minute-displaying index.
The design of the original model, which had not been made digital, provides blueprints for newly designed components. The variant hand shapes, triangular marker, index, decorative letters and numerals, and other such features are reproduced faithfully.
The watch’s “simple & minimal” design concept draws on the unique characteristics of its resin-molded form with features such as the slanted bezel with its curved outline that continues onto the band.
Embodying the “simple & minimal” design, the perfect circle motif is adopted even for side buttons. The same historic originality informs features such as the angle of horizontally operated button shafts as well.